Guangzhou Sourcing GuideLiwan District, Guangzhou
Shisanhang Clothing Wholesale Area
Roughly 400 metres of Shisanhang Road, lined with dozens of trading buildings.
Market facts at a glance
| Field | Value |
|---|---|
| Market | Shisanhang Clothing Wholesale Area |
| District | Liwan District |
| Category | Womenswear and childrenswear, first-tier wholesale |
| Scope | Roughly 400 metres of Shisanhang Road, lined with dozens of trading buildings. |
| Scale | More than 6,000 merchants, led by the New China Building, Chengda Fashion Plaza and Hongbiantian Building. |
| Source | Media or association source · checked 2026-10-12 · source |
What buyers should know
It is described as a first-tier wholesale centre: the buyers here are mostly second- and third-tier wholesalers from across China rather than overseas retail customers.
The area is dense and moves early. Many buildings wind down by early afternoon, so plan an early start.
Browse products
- Denim jeansProducts
Guides
7 guides cover this market: the traps first, then planning, floors, prices and freight.
Avoiding the common mistakes buyers make at Shisanhang Clothing Wholesale Area
Shisanhang is one of Guangzhou's most famous womenswear and childrenswear blocks, with first-tier domestic brands sitting beside low-end stalls. This guide lists the mistakes buyers make most often.
Read guide → GuidesHow to plan one sourcing day at Shisanhang Clothing Wholesale Area
Shisanhang Clothing Wholesale Area rewards a focused half day and a second pass. This guide sets out a one-day plan that leaves room for nearby markets.
Read guide → GuidesReading the floors and tiers at Shisanhang Clothing Wholesale Area
Shisanhang Clothing Wholesale Area positions womenswear and childrenswear across a wide price range, from low end to first-tier domestic brands. Reading the floors correctly saves a morning of walking past the wrong stalls.
Read guide → GuidesPrice, MOQ and negotiation reality at Shisanhang Clothing Wholesale Area
Shisanhang Clothing Wholesale Area is not the cheapest market in Guangzhou. The reason to buy there is the match between its positioning and your buyer.
Read guide → GuidesConsolidating freight after sourcing at Shisanhang Clothing Wholesale Area
Plan freight before you buy at Shisanhang Clothing Wholesale Area, especially when the trip crosses to other markets the same day.
Read guide → GuidesWhat moves at Shisanhang Clothing Wholesale Area each season
Shisanhang Clothing Wholesale Area follows the seasons like any wholesale hub. Plan collection dates against its rhythm rather than arriving on a hope.
Read guide → GuidesReading Shisanhang Clothing Wholesale Area against nearby markets
Stating what Shisanhang Clothing Wholesale Area is good for is more useful than ranking it. This guide matches the market to the buyer.
Read guide →Choosing between Guangzhou's clothing areas? Start with the clothing market overview.
Where it is
- Scope
- Roughly 400 metres of Shisanhang Road, lined with dozens of trading buildings.
- Scale
- More than 6,000 merchants, led by the New China Building, Chengda Fashion Plaza and Hongbiantian Building.
We do not publish opening hours. They change, and a wrong time costs you a wasted morning, so confirm with the market or your supplier the day before you go.
Clusters in this district
- Liwan Zhanxi Footwear and Shoe-Material Cluster · The Zhanqian subdistrict holds 25 specialised markets across footwear, apparel and accessories. Within that, the Zhanxi footwear district packs 12 specialised shoe markets into 0.25 sq km, with more than 10,000 shops and 415,000 sq m of trading space, and draws over 400,000 international buyers a year. Other reporting counts the footwear district differently (15 shoe markets, over 350,000 sq m, annual turnover near RMB 30 billion), so treat the two sets as separate measurements rather than one.
Markets buyers also compare
- Baima Clothing Market · Yuexiu District
- Liuhua Clothing Wholesale Market · Yuexiu District
- Shahe Clothing Wholesale Area · Tianhe District
- Hongmian International Fashion City · Yuexiu District
- U:US International Fashion City · Yuexiu District
Plan the fair into this trip
- Canton Fair dates, phases and visa steps
- Which phase carries your product category
- Canton Fair invitation letter (for a China visa)
- Pre-registration for onsite attendance
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